ROGUE
CONFIGURATOR
Rule engines for products with a thousand valid answers.

Overview
We build configuration systems that turn complex products, options and rules into simple buying experiences. One flexible engine can power different products, markets and channels - from DTC to B2B - without rebuilding the system every time.
Capabilities
Constraint modeling
We encode compatibility, dependency, and exclusion rules once, then enforce them everywhere - web, sales desk, and dealer portal.
Live pricing logic
Option-level pricing, tiered discounts, and regional variance calculated in real time as the customer builds.
Visual build-up
2D and 3D representations that update with every selection, so buyers see exactly what they are approving.
Downstream handoff
Configurations export as clean BOMs, part numbers, and order payloads into ERP, CPQ, or production planning.
How we work
- P1
Rule extraction
We sit with your engineers, product and sales teams and pull the real rules out of tribal knowledge.
- P2
Logic model
A tested rule model that can be validated independently of any interface.
- P3
Interface build
A guided, mobile-first configurator that never allows an invalid build.
- P4
Integration
Wired into pricing, inventory, and order systems with monitoring in place.